Window Displays

and most businesses use it to display a printed poster that was last changed six weeks ago.

A digital window display turns that passive surface into an active, scheduled, always-current marketing channel. It captures footfall before it reaches the door, communicates your current offer in the most visually compelling format available, and can be updated instantly from a central platform without anyone needing to organise a last minute print production run.

For retail operators, hospitality venues, quick service restaurants and foodservice brands, the window is often the first brand touchpoint a potential customer has. What it says — and how it says it — has a direct effect on whether they walk in.

For Marketing teams, window displays enable a live, scheduled promotional channel that can carry current campaigns, time-sensitive offers and seasonal messaging — updated centrally, displaying consistently across all locations, without reliance on print production.

For Operations teams, they remove the operational overhead of managing printed window materials — no ordering, no delivery, no installation, no disposal. A content update is a platform change, not a logistics operation.

For Procurement, the total cost of ownership of a well-specified window display typically compares favourably to the ongoing cost of print production, logistics and installation.

For Sustainability leads, replacing window printed materials with a digital display eliminates an ongoing source of paper and chemical waste; and modern high-brightness displays are engineered for energy efficiency, with automatic brightness adjustment responding to ambient light conditions.

Why window displays are a distinct category

Standard commercial displays are not designed for window environments. Ambient daylight and direct sunlight quickly overwhelm a screen that hasn’t been engineered specifically for high-brightness operation; what looks vivid in a dark showroom becomes washed out and illegible in a south-facing window on a bright day. The same applies to temperature: window environments experience significantly higher thermal stress than internal screen positions, particularly with the addition of solar gain.

Our window display range is engineered for this environment. With outward-facing brightness up to 3,500 nits (compared to 350–500 nits for a standard commercial display) content remains sharp and legible in direct sunlight. Internal temperature control and blackening-resistant screens protect the display’s longevity in conditions that would rapidly degrade a standard screen.

Who we work with

We supply and manage Window Displays for operators across the UK, US and Europe; including Sodexo, The British Red Cross, Urban Greens, Black Sheep Coffee, and more.

Our Window Display solutions, at a glance:

• Screen sizes — 49” and 55“ (other options available on request)
• Secure — Tamper-proof ports and vandal-resistant enclosure available
• Flexibility — Single and dual sided displays. 3500 nit outward, 1000 nit inward
• Variety of mounting solutions —floor mounts, pole mounts, ceiling mounts, as well as bespoke mounting options
• All-in-one solutions — Including built-in media player or system on chip, WiFi and Bluetooth
• Long lifespan — Blackening-resistant screens and  Internal temperature control

What makes a digital window display different from a standard commercial screen?

Window displays are engineered for much higher brightness (up to 3,500 nits outward-facing versus 350–500 nits for standard commercial displays), enabling legibility in direct sunlight. They also include internal temperature control, blackening-resistant screens and weatherproof-rated enclosures to withstand the thermal stress of a window environment.

Can window displays be updated remotely?

Yes. All content updates are managed centrally via our content management platform and pushed to screens remotely — no re-printing required to update a promotion, seasonal offer or pricing change.

Can digital window displays be used for both indoor and outdoor visibility?

Yes. Our dual-sided window displays provide outward-facing content at 3,500 nits (for external visibility) and inward-facing content at 1,000 nits (for internal viewing), serving both audiences simultaneously from a single screen.